“I fancy Mr. Whittaker would have the ‘Gazette’ conducted as his own weekly journals were; and consequently to sell as many and last as long. This complaint, however, just now, is very extraordinary: for, if you will take the trouble to refer to the last four weeks’ papers, you will find that ten of his publications have been noticed, and all with praise, except one rubbishy novel, in which he had no interest.
“It is utterly impossible to produce a review which shall always be puffing: and every person of common sense must feel that individual pretensions, like those set up in our friend Whittaker’s letter, must be contemned if we mean to cultivate an honest reputation with the general reader.
“I shall write Mr. W. a note which, I trust, will satisfy him.